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· 17 min read

Two years ago we set up Open-Source Snowplow at CarGurus to fulfill a need for self-managed client-side instrumentation. Since that time it has become incredibly impactful for the entire company and has scaled significantly beyond what was originally envisioned. The following is an overview of why we set up the system, our experience with it, what we have learned, and where we see it continuing to go.

This post is quite long, so before getting too far into the details....